GoVouchers approached us to create a presentation box for their experience vouchers. In the highly competitive gift market creating perceived value for an intangible gift is imperative. To prevent GoVouchers missing out on potential sales they needed to offer their customers something physical and attractive to give the gift recipient.
Using brightly coloured and exciting imagery to promote their range of experiences, along with their existing corporate identity, we created a clam-shell hinged box (paper-over-board with spot UV laminate) with vouchers and promotional inserts.
The shape and design of the box make it an attractive gift without the need for further wrapping and use of professional photography of the packaging on the website encourages customers to purchase the vouchers online.
Voucher designs & Presentation Box