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The Brief:

Canon is a leading provider of business solutions with an outstanding indirect UK sales channel. They approached us to create a magazine that would keep their partners informed about new products, events and marketing initiatives on a quarterly basis.

Our Solution:

The result was iQ (Information Quarterly) magazine, a highly professional 24-page publication. We managed the entire editorial process including: requesting contributions from stakeholders across their Business Solutions division; writing and seeking sign-off on all articles including multi-contact approval; designing all the pages and finally managing the print and production process. The magazine was well-received and well-read, proving a valuable communication tool within the client’s partner channel.

Client:

Canon Business Solutions

Project Title:

IQ Magazine

Services Provided:
Copywriting
Editorial Workflow
Graphic Design
Print Management